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Client site: deep water point & associates
The Problem
The traditional Government Wide Aquisition Contract (GWAC) management process is slow, overwhelming, and filled with irrelevant data, making it difficult and time consuming for executives to identify valuable contract opportunities.
Government contractors are forced to sift through hundreds of documents manually, wasting time on irrelevant bids instead of focusing on strategic wins. This outdated process leads to missed opportunities and inefficient decision-making, putting firms at a disadvantage in a highly competitive space. Deep Water Point & Associates wanted to build the soltuion for it.
the opportunity?
There was an opportunity to innovate in the space, simplify the process with automation and personalization, ensuring contractors see only the most relevant opportunities while reducing manual effort and decision fatigue.
Role
Research, UX/UI, Product Design, Product Strategy
Timeline
Jan 2023 - Dec 2023
Tools used
Figma, Miro, Adobe Illustrator, Microsoft Azure
Snippets of the process
If you want to learn more about the project, feel free to reach out to me to share more!
Defining User Roles
We defined four key user roles early on: two client-facing ('Task Order Portal' and 'Matrix Manager') and two back-end ('Task Order Annotator' and 'Admin Manager'), each with unique functions.
the architecture for each role
We built four portals, one for each role, with two crossovers: Matrix Manager & Task Order Portal, and Admin Manager & Task Order Annotator. Each role had unique functions, requiring distinct system structures.
wireframing, test, & reiterate
Wireframing and feedback were challenging but successful. We adjusted the Task Order Portal dashboard based on testing, adding social features like commenting and tagging to improve workflow.
Key Findings/Moments that impacted the project
Deliverable: GWAC Northstar
I designed GWAC NorthStar® from the ground up, creating a scalable SaaS platform to simplify government contract management. This included a full design system, personalized dashboards, and an AI-driven task order ranking system. The product secured contracts with major firms like Deloitte before launch, proving its impact in the industry.
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Deliverable: How it works
GWAC NorthStar® automates contract management by pulling task orders from multiple sources and filtering out irrelevant bids. AI personalizes the experience, surfacing the most valuable opportunities first. The platform's 'Druthers Score' ranks bids based on how well they align with a company's needs and preferences, ensuring executives can make faster, more strategic decisions without sifting through endless documents.
Thanks for reading!
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